VIA Network Brand Kit
Here you’ll find everything needed to represent VIA accurately, from logos and color references, to approved visuals and messaging.

Brand core
VIA Network is a sovereign, Bitcoin-secured zkEVM chain that brings native yield to bridged assets.
Brand VALUES
Secure & Reliable
Built on Bitcoin’s foundation, every layer of VIA is designed for trust, auditability, and resilience.
Bitcoin-Native
Rooted in Bitcoin’s ecosystem, VIA uses BTC as gas and leverages its security to power real utility.
Scalable & Future-Oriented
Engineered with zk-rollups and modular architecture to grow with the evolving blockchain landscape.
Technical, yet Approachable
Advanced technology presented with clarity. VIA Network is making complex systems intuitive for builders and users alike.
Credible & Trustworthy
Polished, transparent, and professional. Our brand is built to inspire confidence in both developers and investors.
LOGOS
It is essential to use VIA Network logo correctly, so that we can make sure our brand looks consistent across all communications. Feel free to download our logo below.
<svg xmlns="http://www.w3.org/2000/svg" width="40" height="40" viewBox="0 0 40 40" fill="none">
<g clip-path="url(#clip0_2562_4004)">
<rect width="40" height="40" rx="4" fill="#FC6432"/>
<mask id="mask0_2562_4004" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="8" y="8" width="24" height="24">
<rect x="8" y="8" width="24" height="24" fill="#D9D9D9"/>
</mask>
<g mask="url(#mask0_2562_4004)">
<path d="M20 24L15 19L16.4 17.55L19 20.15V12H21V20.15L23.6 17.55L25 19L20 24ZM14 28C13.45 28 12.9792 27.8042 12.5875 27.4125C12.1958 27.0208 12 26.55 12 26V23H14V26H26V23H28V26C28 26.55 27.8042 27.0208 27.4125 27.4125C27.0208 27.8042 26.55 28 26 28H14Z" fill="white"/>
</g>
</g>
<defs>
<clipPath id="clip0_2562_4004">
<rect width="40" height="40" fill="white"/>
</clipPath>
</defs>
</svg>
<g clip-path="url(#clip0_2562_4004)">
<rect width="40" height="40" rx="4" fill="#FC6432"/>
<mask id="mask0_2562_4004" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="8" y="8" width="24" height="24">
<rect x="8" y="8" width="24" height="24" fill="#D9D9D9"/>
</mask>
<g mask="url(#mask0_2562_4004)">
<path d="M20 24L15 19L16.4 17.55L19 20.15V12H21V20.15L23.6 17.55L25 19L20 24ZM14 28C13.45 28 12.9792 27.8042 12.5875 27.4125C12.1958 27.0208 12 26.55 12 26V23H14V26H26V23H28V26C28 26.55 27.8042 27.0208 27.4125 27.4125C27.0208 27.8042 26.55 28 26 28H14Z" fill="white"/>
</g>
</g>
<defs>
<clipPath id="clip0_2562_4004">
<rect width="40" height="40" fill="white"/>
</clipPath>
</defs>
</svg>
DOWNLOAD LOGOS
LOGOTYPE
LOGOMARK
WORDMARK
typography
Using the following font family is important to our brand's identity. These typefaces are our unique and add emphasis to the personality of our identity.
<svg xmlns="http://www.w3.org/2000/svg" width="40" height="40" viewBox="0 0 40 40" fill="none">
<g clip-path="url(#clip0_2562_4004)">
<rect width="40" height="40" rx="4" fill="#FC6432"/>
<mask id="mask0_2562_4004" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="8" y="8" width="24" height="24">
<rect x="8" y="8" width="24" height="24" fill="#D9D9D9"/>
</mask>
<g mask="url(#mask0_2562_4004)">
<path d="M20 24L15 19L16.4 17.55L19 20.15V12H21V20.15L23.6 17.55L25 19L20 24ZM14 28C13.45 28 12.9792 27.8042 12.5875 27.4125C12.1958 27.0208 12 26.55 12 26V23H14V26H26V23H28V26C28 26.55 27.8042 27.0208 27.4125 27.4125C27.0208 27.8042 26.55 28 26 28H14Z" fill="white"/>
</g>
</g>
<defs>
<clipPath id="clip0_2562_4004">
<rect width="40" height="40" fill="white"/>
</clipPath>
</defs>
</svg>
<g clip-path="url(#clip0_2562_4004)">
<rect width="40" height="40" rx="4" fill="#FC6432"/>
<mask id="mask0_2562_4004" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="8" y="8" width="24" height="24">
<rect x="8" y="8" width="24" height="24" fill="#D9D9D9"/>
</mask>
<g mask="url(#mask0_2562_4004)">
<path d="M20 24L15 19L16.4 17.55L19 20.15V12H21V20.15L23.6 17.55L25 19L20 24ZM14 28C13.45 28 12.9792 27.8042 12.5875 27.4125C12.1958 27.0208 12 26.55 12 26V23H14V26H26V23H28V26C28 26.55 27.8042 27.0208 27.4125 27.4125C27.0208 27.8042 26.55 28 26 28H14Z" fill="white"/>
</g>
</g>
<defs>
<clipPath id="clip0_2562_4004">
<rect width="40" height="40" fill="white"/>
</clipPath>
</defs>
</svg>
DOWNLOAD FONTS
GEIST | PRIMARY FONT
AaBb12¾ß
CcDdEeFfGgHhIiJjKkLlMmNnOo
PpQqRrSsTtUuVvWwXxYyZz
1234567890©*\?!.,®@™
PpQqRrSsTtUuVvWwXxYyZz
1234567890©*\?!.,®@™
GEIST MONO | SECONDARY FONT
AaBb12¾ß
CcDdEeFfGgHhIiJjKkLlMmNnOo
PpQqRrSsTtUuVvWwXxYyZz
1234567890©*\?!.,®@™
PpQqRrSsTtUuVvWwXxYyZz
1234567890©*\?!.,®@™
COLOR PALETTE
VIA’s color palette balances trust and innovation. Neutral tones convey security and clarity, while the vibrant VIA Solar Flux adds energy and forward momentum, creating a modern, confident, and credible visual identity.
Rich Black
HEX
#090A0A
RGB
009 010 010
CMYK
00 00 00 00
Pure White
HEX
#FFFFFF
rgb
255 255 255
CMYK
00 00 00 00
Light Gray
HEX
#DAE0E5
RGB
218 224 229
CMYK
00 00 00 00
Silver Gray
HEX
#BEC5CD
RGB
190 197 205
CMYK
00 00 00 00
Via Solar Flux
HEX
#FC6432
RGB
252 100 050
CMYK
00 00 00 00
Gunmetal
HEX
#30383B
RGB
048 056 059
CMYK
00 00 00 00
Mainnet soon! Join waitlist.
VIA Network is a sovereign, Bitcoin-secured zkEVM chain that brings native yield to bridged assets.
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